EyesDoctor
A clear patient journey from finding a doctor to requesting an appointment

Product thinking
A clinic website starts with patient questions
Patients arrive with different needs: some already know a doctor, while others are looking for a treatment area. Services and specialists need to act as connected entry points alongside visit preparation information.
A specialist profile explains expertise; a service page explains care and pricing. Both need a route to the appointment form. The site supports preparation and contact, not a substitute for medical consultation.
Care area
Specialist selection
Visit preparation
Appointment request
For Professor Botabekova's eye clinic, we built a website where patients can explore treatments and pricing, meet specialists and request an appointment.
Context
The clinic needed a clear website for adults and parents, with accessible information about doctors, services and preparing for a visit.
Task
Connect the core sections into a simple journey: find the right service, choose a specialist and request an appointment.
Focus
Keep medical information readable on phones and desktops, with a calm visual system and easy access to contact details.
Doctors, services and appointments in one website
The website includes specialist profiles, services and pricing, patient resources, contact details and an appointment form. Visitors can move naturally from the clinic overview to a specific doctor or service.
From meaning to system
Mapped the patient journey
We organized information about the clinic, doctors, treatments and visit preparation so people can find what they need quickly.
Designed for every screen
We adapted typography, navigation, doctor profiles and booking actions for mobile and desktop viewing.
Made appointments easy to reach
Contact details and request links sit close to the information visitors need to make a decision.
A clinic website that is easy to navigate
Visitors can discover specialists and services, check appointment information and send a request from the device they prefer.
- 5
- main sections
- 15
- specialists on the site
- 1
- appointment form



